Strategic Healthcare Management: Applying the Lessons of Today's Top Management Experts to the Business of Managed Care

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Description of Strategic Healthcare Management: Applying the Lessons of Today's Top Management Experts to the Business of Managed Care

In the healthcare industry, the emergence of managed care, capitation and healthcare reform have dictated a greater need for sound business and management strategies. Strategic Healthcare Management applies the work of leading strategists Benjamin Tregoe and John Zimmerman, Kenichi Ohmae, Al Ries and Jack Trout, Bruce Henderson, Michael Porter, and Stan Davis and Bill Davidson to the healthcare industry. Strategic Healthcare Management presents the theories and principles of the "giants" in strategic planning and management with specific applications for you to use Answers fundamental questions about the nature and direction of managed care Looks at how you as a capitated provider must rethink the fundamentals of your production pr
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